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Digital Marketing Course

Digital Marketing Course
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Digital Marketing Course

Get certified to enhance your credibility and boost your performance

Digital marketing is the term used to market various products and services by using digital technologies that include the internet, mobiles, display advertising and other mediums. Our structured, certified courses will guide you through everything that ranges from search engines, social media and beyond and expose you to effective tools. After successful completion of the chosen program, you will receive a certificate that you have attained the skill set of a digital marketing specialist, which will validate your ability to lead various digital campaigns in organizations.

Digital Marketing Course

Digital Marketing Syllabus:

  • Introduction to Digital Marketing
    • Objective & benefits of digital marketing
    • Push Vs. Pull Marketing
    • SWOT Analysis
    • Tactics of digital marketing strategies
  • Website Planning and Creation
    • Understanding domain name & Extensions
    • Web Server & Hosting
    • Planning and Conceptualizing a Website
    • SEO Friendly Website
    • What is Responsive Website
  • Search Engine Optimization
    • Working of Search Engine
    • Search Engine Algorithms
    • Keywords Research
    • On-page SEO(Title tag & Meta Descriptions, Header Tag, Other Meta Tags, image optimization, internal linking, anchor text, Keywords density, etc.)
    • Off-Page SEO(Blogging, Social bookmarking, photo sharing, Q/A, Article Syndication, etc.)
    • SEO Site Audits
    • Local SEO
    • Tools & Trades
  • Social Media Marketing
    • Social Media Channels
    • Social Networking
    • Facebook Marketing
    • Twitter Marketing
    • LinkedIn Marketing
    • Tracking social media campaigns
    • Rules of engagement
  • Google Updates
    • What is Google Updates
    • Google Panda Update
    • Recovery from Panda Updates
    • Penguin Updates
    • How to save website from Penguin Updates
    • Hummingbird Updates
    • Pigeon updates
  • Search Engine Marketing or Adwords Campaign
    • Types of Online Marketing
    • Search Advertising
    • PPC Overview
    • Elements of Search Ads
    • Ad Copy & Ad Extensions
    • Campaign Settings
    • Bidding, and Reporting
    • Conversion Tracking
    • Understanding Quality Score
  • Email Marketing
    • What is Email Marketing
    • Key terms and concepts
    • Step by Step Process of Email Marketing
    • Tips for successful email marketing
    • Tools of Trade
  • Affiliate Marketing
    • Affiliate marketing
    • Key terms and concepts
    • building blocks of affiliate marketing
    • Types of Affiliates
    • Affiliate Networks
    • Tools of the trade
  • Web Analytics
    • Understanding of Web Analytics & its Benefits
    • Reports and Metrics
    • Web Data Analysis Guide
    • Cookies Vs Server Based Tracking
    • Social media monitoring platforms
  • Mobile Marketing
    • Understanding Mobile Devices
    • Mobile Marketing & its Benefits
    • Mobile Marketing Techniques
    • Mobile Advertising and Search
    • Mobile Marketing and Social Media
    • Mobile Analytics
    • Mobile Marketing Applications
  • Content Marketing
    • What Is Content Marketing
    • keyword & title research for content marketing
    • Writing Messages and Creating Content
    • Content Strategy & Challenges
    • Blog Marketing
    • Image and Video Marketing
  • Display Advertising
    • What is Display Advertising
    • Targeting Methods
    • Display Ad Optimization
    • Measuring Display Success

Additional Benefits with This Course
  • MS Excel & PowerPoint Classes
  • Work on live projects
  • Get job referrals
Digital marketing course- The key to marketing professionals
  • Enhance your authorization
  • Become an in demand professional
  • Confirm subject matter knowledge and expertise
  • Gain priority during evaluation process
100 % Placement Assistance
Choose the right career of your choice!

Service
Work with various organizations as a digital marketing professional and satisfy their business objectives.

Trainer
Become a trainer in an institute or a corporate sector and guide them on various digital marketing courses.

Entrepreneur
Start your own business and implement digital marketing techniques and make it successful.
Who Can Participate?
  • Students/ Individuals/ Beginners
  • Web Marketers
  • Entrepreneurs
  • Working Professionals
  • Freelancers
Learn From Industry Leaders

Mrs Subhra (SMM Expert)

Mr Vipin(Analytics Expert)

Mr Lingaraj(Technical SEO Expert)

Mr Prince(Google Adwords Expert)
Our Training Center
Bhubaneswar

Dishaa Pro Trainings Pvt Ltd
28-M/5R , 3rd Floor,
Acharya Vihar,
Bhubaneswar – 751013

Noida

Dishaa Pro Trainings Pvt Ltd
A-126 , Ground Floor,
Sector-63,
Noida – 201301

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