Turning insights into actions is the prime focus of every business organization. Google web analytics are used to measure, collect, track and analyze internet data to optimize web usage. Google web analytics course imparts knowledge on various aspects of Web analytics, qualitative search and reports, multi-channel analytics and many more. The course helps candidates to discover tools that help to assess the visitor’s behavior on website and use the data to take crucial decisions for business growth.
Google Analytics Course Syllabus
- Getting started with Google analytics
- Importance and core analysis techniques
- Creating a measurement plan
- Conversions and attributions
- Using Google analytics data
- Understanding and using the data
- How Google analytics works
- Key metrics and dimensions defined
- Collecting Actionable data
- How to gather data with Google Analytics
- Creating an account
- Understanding the account structure
- Setting up goals and basic filters
- Collecting campaign data
- Google Analytics reports
- Reporting overview
- Audience and acquisitions reports
- AdWords reports
- Behavior reports
- Custom reports and dashboards
- Navigating conversion reports
- Goal flow report
- Multi-channel funnels report
- Ecommerce and attribution reports
- Data analysis and reports assessment
- Digital analytics fundamentals assessment
- Google Tag Manager implementation
- Prepare for Analytics exam
- Determine customer behavior and traffic information
- Analyze the data and take informed business decisions
- Attain globally recognized certificate that validates professional knowledge
- Lucrative job offers in the digital marketing industry
- Proficient in latest tactics and technologies
- Create data analytics and reports to enhance website performance
- Take smarter marketing decisions and improve campaigns
Class Room Training
Weekend Experts Training
- Students/ Individuals/ Beginners
- Web Marketers
- Working Professionals
Dishaa Pro Trainings Pvt Ltd
28-M/5R , 3rd Floor,
Bhubaneswar – 751013
Dishaa Pro Trainings Pvt Ltd
A-126 , Ground Floor,
Noida – 201301
Regarding this, you can talk to our executives and based on your specific personal reasons you can make the payment in two installments.
Yes, once the course is successfully completed, we issue a certificate of completion on stringent parameters. But it is vital to meet these parameters and standards of performance.
A degree is mandatory to start your digital marketing course. So, anyone with a bachelor’s degree is eligible and can pursue the course. Young students, professionals and business owners from varied fields can join.
Digital marketing strategies often help businesses to stay ahead of your competitors. The platform helps you to reach various channels, wide range of audience base and offers better returns for time and money.
Every course has its own fee structure, and our courses are framed in such a manner that everyone can join without being worried about the fees. The fee structure may vary based on the course chosen.
The trend in advertising has changed a lot and today viral advertising is grabbing attention and social media also plays an important role. Gaining visibility online and promoting your brand is important, which can be done through digital marketing.